Brief

URBN Designs is a street furniture brand created for contemporary urban spaces, with a focus on custom-made structures that balance style, durability and function.

The visual identity takes cues from lively city environments, using custom block lettering to reflect the strong, structured forms of urban seating and public furniture. The bold colour palette adds energy and personality, helping the brand feel modern, playful and design-led.

The concept celebrates the way thoughtful street furniture can shape public spaces, bringing together form, function and character within the urban landscape.

SERVICES

Name development
Logo suite
Colour palette
Visual identity

Got a project, idea or half-formed creative thought? I’m all ears.